// WE BUILD HIGH-ENGAGEMENT
DIGITAL PRODUCTS // EST 2017
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Brand identity and visual design for digital products

We design how your product is recognized and remembered, from the logo and brand guide to the icons, illustrations and motion that bring every screen to life.

Discuss your brand project See our brand work

Brands we've designed for

  • Logitech
  • UGC Events
  • Optigames
  • 2GAME
  • EliteGaming Live
  • Betwap
Selected work

Brand identity design previews

Logos, brand guides, icons and illustrations from brands we have designed. Swipe for more.

  • RAGEBITE brand identity design: logos, icons and illustrations, preview 1
  • RAGEBITE brand identity design: logos, icons and illustrations, preview 2
  • RAGEBITE brand identity design: logos, icons and illustrations, preview 3
  • RAGEBITE brand identity design: logos, icons and illustrations, preview 4
  • RAGEBITE brand identity design: logos, icons and illustrations, preview 5
  • RAGEBITE brand identity design: logos, icons and illustrations, preview 6
  • RAGEBITE brand identity design: logos, icons and illustrations, preview 7

Brand identity design built on gaming DNA

RAGEBITE is a brand identity design agency for digital products. We design logos, brand guidelines and complete visual styles, then extend them into the 3D icons, illustrations and motion your product needs, so the brand looks and feels the same everywhere users meet it.

What is brand identity design?

Brand identity design is the visual system that makes a brand recognizable. It covers the logo and logotype, colors, typography, imagery and the rules for using them, collected in a brand guide.

For a digital product, the identity has to work far beyond the logo. It has to live inside the interface, in app icons, onboarding, rewards and notifications, at every size and on every device. At RAGEBITE, we design the brand and the product assets together, so nothing gets lost between the logo and the last screen.

Showreel: brands in motion

Logos, 3D icons, illustrations and animations from the brands we have built.

Industries

Brands we've designed

Each with its own visual language, built to work inside the product as well as outside it.

  • A sports tech platform for youth futsal

    A complete platform for players, clubs, referees and organizers, from registration and payments to live competition operations.

    Period
    2025 onward
    Industry
    Sports tech
    A sports tech platform for youth futsal — platform interface

  • A sports tech platform for youth futsal

    A complete platform for players, clubs, referees and organizers, from registration and payments to live competition operations.

    Period
    2025 onward
    Industry
    Sports tech
    A sports tech platform for youth futsal — platform interface

  • A sports tech platform for youth futsal

    A complete platform for players, clubs, referees and organizers, from registration and payments to live competition operations.

    Period
    2025 onward
    Industry
    Sports tech
    A sports tech platform for youth futsal — platform interface

  • A sports tech platform for youth futsal

    A complete platform for players, clubs, referees and organizers, from registration and payments to live competition operations.

    Period
    2025 onward
    Industry
    Sports tech
    A sports tech platform for youth futsal — platform interface
Awards & recognition

Award-winning brand and illustration design

Our illustration and design work is recognized by the communities designers follow most closely.

  • Our product design and illustration work has been featured on Behance multiple times.

    3× featured in UI/UX curated galleries

  • Recognised by Awwwards, the reference for design and user experience on the web.

  • Recognised by The Manifest among leading design and development companies.

  • Listed among the top design agencies on Dribbble, with work selected for Dribbble Select.

    2× featured as Top UI/UX Design Agency and Product Design Company

Our roots

Gaming DNA in every brand

RAGEBITE comes from gaming, where a visual identity has to win attention in seconds and still feel exciting after hundreds of hours. We bring that standard to every brand we design, whatever the industry.

Learn more about our story

  • Achievements and badges

    Badges, trophies and milestone visuals that make progress feel earned and worth showing off.

  • Avatars and characters

    Avatars, mascots and characters that give users an identity inside the product and give the brand a face.

  • Rewards and collectibles

    Chests, coins, cards and other rewards designed as 3D assets users actually want to collect.

  • Backgrounds and celebrations

    Backgrounds and animated moments that turn a level-up, a win or a first purchase into a highlight.

A brand that doesn't look like everyone else's

Most brands in a category end up looking the same. Ours don’t. Every identity we design is built for its market, its users and the product it lives in.

  • A visual style users remember

    Bold, dynamic visuals with depth, motion and personality, so your brand stands out from the first glance and looks unlike anything else in its market.

  • Designed to live inside the product

    The identity is built for the interface too: app icons, navigation, empty states and in-product moments, not just the logo on the website.

What our brand identity design covers

The logo, the brand guide and the full visual style, plus the assets that bring it into your product. Bring us in for the whole brand or for one part of it. Everything is designed and delivered to the same standard.

  1. Logo and logotype

    A mark users recognize at a glance, from a small app icon to a full-screen splash.

    We explore directions, refine one with you and deliver every version you need, for light and dark backgrounds, every size and every platform.

    Key deliverables

    • Logo and logotype
    • Symbol and app icon
    • Light and dark versions
    • Logo animation

  2. Brand guidelines

    Every rule for using the brand, in one place.

    How the logo is used, which colors and fonts go where and how imagery and tone come together, documented so your team and partners apply the brand the same way.

    Key deliverables

    • Brand guidelines (brand book)
    • Logo usage rules
    • Brand templates
    • Asset library

  3. Visual style

    Colors, typography and a graphic language that make the brand its own.

    We define the palette, type, shapes, patterns and backgrounds, and set them up as design tokens, so the same style carries straight into the product.

    Key deliverables

    • Color palette
    • Typography
    • Patterns and backgrounds
    • Design tokens

  4. Icons, 3D and illustrations

    Assets that make a product feel finished and worth coming back to.

    Custom UI icon sets, 3D icons and objects, illustrations for onboarding, empty states and marketing, plus the game-like assets: achievements, badges, avatars and rewards.

    Key deliverables

    • UI icon sets
    • 3D icons and objects
    • Illustrations
    • Achievements, badges and avatars

  5. Motion and animation

    Motion that gives the brand energy and every key moment a reaction.

    Logo animations, animated icons, micro-interactions and celebrations, specified and exported so your developers can build them exactly as designed.

    Key deliverables

    • Animated icons
    • Micro-interactions
    • Reward and celebration animations
    • Developer-ready motion specs
Works best with

Brand and product design, built together

The brand is designed alongside the product, so the identity, the interface and every asset share one visual language. It works on its own or as part of our UX/UI & Product Design service.

  • One visual language

    The logo, the interface and every asset follow the same style, so the product looks like the brand on every screen.

  • Shared design tokens

    Colors, type and spacing are defined once and used in both the brand guide and the design system.

  • Assets made for real screens

    Icons, illustrations and 3D assets are sized, exported and tested inside the interface, not just on a presentation board.

  • Motion developers can build

    Every animation comes with timings and specs, so developers build it exactly as designed.

UX/UI & Product Design
Our process

From the first conversation to a brand you can use everywhere

You see the brand take shape at every stage, and you always know what happens next.

  1. Step 01 Understand your product and audience

    We start with what you are building, who it is for and where you want the brand to take it, plus everything you already have: the name, existing assets and positioning.

  2. Step 02 Analyse your competitors

  3. Step 03 Explore visual directions

  4. Step 04 Design the logo and identity

  5. Step 05 Build the visual system

  6. Step 06 Produce the assets

  7. Step 07 Deliver the brand guide and support

FAQ

Brand identity design FAQ

Ask AI about our brand identity design

  • What does brand identity design include?

    At its core, the logo and logotype, a color palette, typography and a brand guide with the rules for using them. For digital products we usually extend it with UI icon sets, 3D icons, illustrations, motion and in-product assets such as badges and avatars.

  • How is a brand identity for a digital product different?

  • Do you design 3D icons, illustrations and animations?

  • Has RAGEBITE’s brand and illustration work won awards?

  • Can you design the brand and the product together?

  • What do we receive at the end?

Let's design a brand your users remember

Send us a link to your product or a short description, and tell us what you want users to feel when they see your brand.

Discuss your brand project

  • 16 reviews

  • Dribbble Select
  • Behance Design Award
  • Awwwards
  • The Manifest